Image
Top
Navigation

Laurel’s on Whyte

Visual identity redesign for an established floral design and gift shop

New owner, new energy and a new vision meant the need for a new identity for this established flower and gift shop in Edmonton’s historical Old Strathcona district. A simple and sophisticated custom script was developed and combined with a classic white and rich charcoal black colour palette to compliment the vibrant floral designs and unique curiosities in store.

CLIENT
Laurel’s on Whyte

CREATIVE SERVICES
Logo development  |  Custom lettering  |  Stationery package  |  Signage  |  Print ads  |  Website design

WINNER!
2013 Summit International Creative Awards, Bronze Award Winner, Logo Redesign Category